ASWS drops graphical assistance to the Coffee Talk crew for their new live music night “Coffee Talk Sessions”. Headliner Ernie Cruz Jr. is bringing the Awa fueled live music into Kaimuki on Wednesday nights. Kaimuki is the next Kapahulu, say what? [Continue...]
In their final phase of construction, The Vanguard Lofts required a hand-out for buyers to reference the 36 unit apartments. As a additional piece to the original brochure, a self covering accordion fold brochure was in order. The tour map was designed to allow sales agents quick reference to the unique floor plans while escorting guests through the building or to assist buyers in self-guided tours. [Continue...]
Non-profit organizations constantly depend on the generosity of public, private or government sources. Practical and economical solutions are always a priority for groups tasked with the long-term goal of changing public habits or opinion. The Coalition for a Tobacco-Free Hawaii is no stranger to such challenges. ASWS was asked to design their annual report, a major collateral piece for the Coalition, which was attractive and budget friendly. [Continue...]
TheHI gets a flashy new flyer. Look out for a collaborative series of infographics courtesy of ASWS and HI2059.
For the fourth year in a row, Airspace Workshop was selected to art direct and design the Alexander & Baldwin, Inc. annual report. The 2009 report utilizes a mixture of illustration, infographics, and photography to communicate A&B’s core methods of creating value for their shareholders. Key strategies and supply chains were examined visually, to provide further detail and clarity into the company’s operations, and create a balanced perspective of Alexander & Baldwin, as well as its subsidiaries.
DaFin is the #1 choice of lifeguards, bodysurfers, and top watermen around the world and is standard issue equipment for more than 40 municipal lifeguard and surf rescue agencies in the USA.
Airspace Workshop worked with DaFin Surfing Products to refresh their swim fin packaging for 2010. To emphasize the performance and reliability of the product, a new tagline was developed, “Trusted in the Tower,” along with a bold color palette and strong typographical treatments.
Research into the packaging’s presentation within retailer shops led to large logo treatments on the outer faces, to ensure brand identification when stacked amongst competitors. Look for the new packaging in your local surf shop this Spring.
For more information about DaFin, visit dafin.com.
Airspace Workshop assists Makalei with their debut album Pehea Ka Lawai‘a, providing art direction, photography, graphic design, and marketing strategy. Items delivered include album artwork, promotional collateral, and media kit photography. To further Makalei’s promotional reach, and enable the group to efficiently manage communications with their fans, we implemented an online strategy that includes various social networks and tools, such as Tumblr, Bandcamp, Facebook and Twitter.
Makiki Flyers
Makiki T-shirts
Working with the Makiki Community Library, ASWS gives Rediscover Makiki 2009 at Makiki District Park some graphic respect knuckles. The promotion included a poster, flyer and T-shirt design. The parallel event ‘Urban Arts Center’ was co-sponsored by our friends at ABP, ROCKSHOP and 808Urban. Thanks ya’ll!
We recently completed photography and design services for Jon Swift’s Pathway. In an effort to reduce packaging, the design consists of a simple two-sided sleeve and reflects the themes contained within the album.
The Vanguard Lofts required a variation of printed materials to assist agents in the Sales Center. Collateral was designed to be flexible and consistent with the attitude of the sales brochure and website. The Vanguard colors were used to create strong contrast while communicating a certain level of sophistication that buyers would expect from the Lofts project. Delivered materials included letterhead, business cards, envelopes, and a presentation folder. [Continue...]
