Coalition for a Tobacco-Free Hawaii

Non-profit organizations constantly depend on the generosity of public, private or government sources. Practical and economical solutions are always a priority for groups tasked with the long-term goal of changing public habits or opinion. The Coalition for a Tobacco-Free Hawaii  is no stranger to such challenges. ASWS was asked to design their annual report, a major collateral piece for the Coalition, which was attractive and budget friendly. Our main challenge was to maximize cost effective materials and a reduced color palette to achieve our goals. The message of health and wellness was reflected in the use of bold and tonal colors inspired by the Coalition logo.