Marketing+

Nike has done it again. With their ooka-billion dollar marketing budget, which creates campaigns in every meaningful market throughout the globe, both for itself and for its subsidary companies (ahem… Converse, Hurley, Cole Haan, and Wal-Mart favorites Starter), they’ll manage to reach out and touch you somehow. Like with a postcard from a friend telling you that you suck.

Yeah, it’s pure madlib genious. The best part, it had the on the Nike+ site signing up within minutes of receiving it. Too bad I couldn’t for some reason. And I’m a computer nerd. Good approach, bad follow-through.